Project Management

  • User Persona Example

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    2 min read

    In this sample User Persona, I present the concerns of a book publicist from when I was developing a Short URL application for a publisher. This User Persona captures the book publicist’s concerns, but fictionalizes the individual demographic data. What the Persona tells us: Short URLs are handy for book promotions because they are easily…

  • MDNA Skin: Ecommerce Project Management

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    1 min read

    For MDNA Skin, a skincare brand that has a partnership with Madonna, the projects I managed were enhancements and bug-fixes to the Shopify Ecommerce website. I worked with designers, developers, and clients over several months. Results: The PDF below demonstrates the responsiveness of Product Landing Page by showing the same page at different media-query breakpoints.…

  • Ming Wang: Ecommerce Project Management

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    1 min read

    For the women’s fashion brand Ming Wang Knits, I was project manager for the “refresh” of the site on Shopify. For this launch, I worked with designers, developers, and clients over several months. The improved site included new editable sections of pages and improved product variant searching. Below is a PDF of the homepage Release…