Projects

Previous work.

  • Alumni Award: Creating Design & Content

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    3 min read

    The stakes are high for designs at a public institution. A recent example is my design to promote nominations for the Bronx Community College Distinguished Alumni Awards. Posted on social media and the college website, my design presents an identity for the college to a wide range of stakeholders. I inherited the laurel wreath logo,…

  • User Persona Example

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    2 min read

    In this sample User Persona, I present the concerns of a book publicist from when I was developing a Short URL application for a publisher. This User Persona captures the book publicist’s concerns, but fictionalizes the individual demographic data. What the Persona tells us: Short URLs are handy for book promotions because they are easily…

  • MDNA Skin: Ecommerce Project Management

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    1 min read

    For MDNA Skin, a skincare brand that has a partnership with Madonna, the projects I managed were enhancements and bug-fixes to the Shopify Ecommerce website. I worked with designers, developers, and clients over several months. Results: The PDF below demonstrates the responsiveness of Product Landing Page by showing the same page at different media-query breakpoints.…

  • Ming Wang: Ecommerce Project Management

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    1 min read

    For the women’s fashion brand Ming Wang Knits, I was project manager for the “refresh” of the site on Shopify. For this launch, I worked with designers, developers, and clients over several months. The improved site included new editable sections of pages and improved product variant searching. Below is a PDF of the homepage Release…

  • MicroGraphs: Microbiology Site & Database

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    2 min read

    Online database of microorganisms, with filtering by Taxonomy, Shape, Microscopy, and Biochemical Characteristics.

  • Cantoria: CMS-Powered Sacred Music Website

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    2 min read

    For a worship leader, I created a CMS driven website and brand, including domain, slogan, and initial content.

  • All About Lisa: Film Series Website

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    1 min read

    I developed an innovative website video UX that simulates the in-theater viewing experience and created an original, cohesive brand.

  • Winetasters: WordPress Site for Local Retailer

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    1 min read

    I helped revitalize a wine retailer’s brand identity with a new website that featured original photography, design and content.